Leading The Product Sydney


Leading the Product is Australia’s leading one-day Product Management conference for Product folks of all types

Whether you’re a Product Manager, Product Owner, Product Marketer, Product Strategist or simply curious, this conference has been specifically designed by Product Managers to bring together our community. We are stronger together, sharing the insights of Product people from all sorts of industries and business models who are faced with challenges that need new ways of thinking and doing.

Featuring the best of both international and Australian Product Management talent, all sessions are lovingly curated to ensure an enviable blend of inspiration and practical insights. Bursting with talks, mini-workshops, a networking session, a fully catered day and a kick-arse after-party, this is where new friendships, connections and careers are made.

We are proud to say we sell out every year. Grab a friend and come and join us at Leading the Product conference!

Why come?
  • Professional Development
    Overhaul your beliefs and behaviours with behind-the-scenes insights from Product practitioners and leaders, both Australian and international. Turbocharge your performance, taking new ideas, and cutting-edge tools and processes back to your team.
  • Thought Leadership
    Be inspired by the latest trends, views and cross-pollination of ideas from a wide variety of industries, speakers and business types. Go further, challenging yourself both professionally as well as personally, by tapping into the insights of our Product leaders.
  • Join your community!
    Connect with other Product people to tap into your hive mind of invaluable assistance, insights and accountability. Get involved in our active and passionate community of Product people, make new friends, share, unwind, and destress with Product folks, those best placed to understand you.
Come and be a part of something bigger than you. 
Conference Speakers
This is a single-stream event of eight speakers, plus our ‘lightning talks’!
Here are the confirmed speakers for 2019. 

Rich Mironov | Author, Speaker, Product Guru!

Rich Mironov is a 35-year veteran of Silicon Valley tech companies. He coaches product executives and parachutes into companies as the interim VP of Product Management. Earlier, he was the ‘product guy’ at six tech start-ups. Rich’s long-running blog covers software, start-ups, product strategies, and the inner life of product managers. He is the author of The Art of Product Management (2008) and organised the first Product Camps.

John Zeratsky | Author and Creator

John Zeratsky is the bestselling author of Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days and Make Time: How to Focus on What Matters Every Day. For nearly 15 years, John was a designer for technology companies. At Google Ventures, he helped develop the design sprint process and worked with close to 200 startups, including Uber, Slack, 23andMe, Flatiron Health, One Medical Group, and Nest.

Bruce McCarthy | Author, Speaker, Founder at Product Culture

Bruce McCarthy is a serial entrepreneur, author, organizer, and speaker at product, UX, and innovation events around the world. He helps growing organizations achieve their product visions through workshops, mentoring, and team coaching. Bruce’s co-wrote Product Roadmapping Relaunched: How to Set Direction While Embracing Uncertainty and opines regularly about Product Culture.

Sharon Anne Kean  | Director of Product at SEEK Asia 

Sharon Anne Kean is a global product and technology leader, currently Product Director at SEEK based in Hong Kong, heading up the candidate product across Asia markets. With a strong background in high growth disruptive start-ups, she’s worked in a diverse range of sectors including fintech, e-commerce and most recently recruitment. She’s drawn to businesses with strong purposes and challenging product goals and has a track record of building and leading data-driven customer centric teams across multiple locations. She believes in empowering teams by hiring great people and creating an environment where they are able to put the customer at the heart of the product. 

Brian Swift | Head of Product at Safety Culture

Brian Swift is a product leader with over 10 years’ experience in product management and strategy. He currently leads the product team at SafetyCulture and has previously worked with product teams at Atlassian, Twitter and Zynga, among others. Brian has helped build products like iAuditor, Confluence, Fabric, Crashlytics and FarmVille.

Sherif Mansour | Distinguished Product Manager at Atlassian

Sherif Mansour has been in software development for over 15 years. He is currently a Distinguished Product Manager for Atlassian. During his career at Atlassian he was, among other things, responsible for Confluence, a popular content collaboration tool for teams. Most recently, he spends most of his days trying to solve problems across all of Atlassian’s cloud products. Sherif also played a key role in developing new products at Atlassian such as Stride, Team Calendars, and Confluence Questions. Sherif thinks building simple products is hard and so is writing a simple, short bio.

Sally Foote | Product Director | Photobox Group

Sally Foote is a deeply commercial Product Director with over 20 years of tech and digital experience. She is currently leading product innovation at Photobox Group where she is responsible for new revenue lines and leads an end-to-end team who develop and launch new products.

Sally is passionate about supporting women in the digital sector and is an associate of 10 Digital Ladies, a 2000+ community of senior women working in tech in London. They hold monthly networking events and annual awards that recognise inspiring female talent.

Who Should Attend?

  • Business Analysts
  • Chief Product Officers
  • Consultants
  • Entrepreneurs
  • Heads of Product
  • Innovators
  • Product Managers
  • Product Designers
  • Product Marketers
  • Product Developers
  • Strategists
  • UX Designers 
After Party
End the day with canapes and drinks after the event with your product management tribe.  We hope you’ll stay and take the chance to relax and chat with new and old friends.
Check out our FAQs page for common questions about the conference, or email us on ltp@brainmates.com.au or call us on 02 9262 1648. Don’t forget to book in for our Melbourne workshops, happening the day before, on Wednesday, October 16.


Brainmates | Author

Product Management Training