Qualities of Great Product Managers
Forrestor Research recently published an article on the qualities Product Managers and Product Marketing leaders should exhibit.
According to Forrester, here are 4 qualities that make a great Product Management leader:
- Profession
To be a Product Management leader, the right mix of experience, skills and even personality traits is crucial. - Art
Product Management leaders must possess ‘artistic persuasive’ abilities to bring disparate groups across an organisation together to deliver results that benefit both the customer and the business. - Discipline
Product Management is strategic and leaders must stay focus on their strategic responsibilities. Product Management leaders focus on important priorities not urgent requests. - Business Acumen
Product Management activities have a direct impact on core business benefits. Leaders must have the ability to understand and use levers that drive company performance.
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